• nolandediting

The Truth About Course Creation

My Experience of Creating Developmental Editing Fiction Courses


What really goes into creating a course? Let me tell you.

Recently, I published two courses on developmentally editing fiction. I see many people talking about creating a course, so I wanted to share my truth. The ups and downs, real costs, and what all goes on behind the scenes.



Here are the basic facts.


350-ish hours (3 ½ months—1 solid month)

$350 for feedback

$500 for help and advice on hosting, video and audio editing, and general encouragement

$50 for a good microphone

$25 for subtitling and audio and video editing program

$50/month for hosting

Mental exhaustion


At the start, I was excited to share my knowledge with the world. At the end, I was thrilled. It was almost everything in between that took its toll.


The process is mentally exhausting and somewhat frustrating, but it is worth it.


Writing the Content


This was the easy part. I had so much advice to give. Pages and pages of content flowed out. It was an exciting time!


Research


To ensure everything I wrote was sound, I did my research, so I could back up my thoughts. It took some time, but I didn’t have to adjust much. However, I did have to edit myself so the course wouldn’t be ten or more hours and chose to split my one course into two—one for authors and one for editors.


Hiring Help


After I had all my written content and basic slides made, I hired some editors to get some feedback. While waiting for their advice, I was extremely nervous, concerned my colleagues would hate it. I don’t know why, really; I’d done my research.


They had fantastic suggestions and, thankfully, didn’t hate it. I added some content after hearing back from them, which wasn’t difficult since I was still creating slides and hadn’t recorded anything yet.


I hired a consultant as well. They kept me on track, gave me instruction on all the steps I would need to complete after the course was made, and suggested what software and platforms to use. I couldn't have done it without them.


The Slides


With all the content I thought I needed, I realized I needed to find some great examples of books and pictures to integrate. That was pretty easy. Placing them into my course took a bit of time and the number of slides increased by 300%.


Recording


Audio recording took a few days. There was a lot, a lot, of rerecording involved.


Video was more difficult for me. I’m not too fond of talking to a camera, but I got through it in one day. This was my goal, as I don’t usually wear makeup or do my hair.


After breaks, I would come back and review the last section of video and make sure my hair was in the same place. Tucked behind my left ear? Or was it the right?


Exporting


It took patience to create MP4s so I could export my courses. Like hours and hours of waiting for conversion to send them to a subtitling program. My program for creating subtitles during recording was terrible.


Subtitles


Creating subtitles was easy through Kapwing, but the auto-creation needed a decent amount of correcting. However, I did laugh a lot at the words the program thought I said. ‘Ogre sing’ instead of ‘or going.’


Editing


I had no experience with editing audio and video. It was trial and error for the most part. This was where some crying took place.


I was so stressed. I didn’t think I could get everything done by the deadline I’d set for myself, and the pressure built up to my breaking point. I was questioning why I even decided to create a course, but I couldn’t let people down, so I kept going.


On day three of editing, I got the hang of cutting out long pauses and dragging video and audio to match the subtitles! Is it perfect? No, but I’m proud of what I learned and accomplished.


The Hosting Site


I watched Thinkific videos multiple times. I knew exactly how to complete my account, add payment options, track student progress, and upload the lessons. Right?


Wrong. I ended up watching them again as I did all these things. Pausing the videos to click, click, put my information in. Watch, pause, click, type.


Writing introduction copy and an ‘about your instructor’ section, which I never thought of, didn’t take too long, but it was unexpected.


Uploading lessons, adding surveys, and downloadable documents were simple tasks, but at that point, I just wanted to be done with it.


I worked so long and hard on everything. I was so close to the finish line, yet there seemed to always be one more thing to do before I could publish. Like adding the links from your website to the sales page and writing sales copy.


Marketing


Oh, I didn’t mention marketing. During this whole process, I was writing, scheduling, and posting content on social media to drum up interest.


Many hours were spent with this, even with an automated program pushing posts out. I’d have to comment and tag people on my posts after they were published. Multiple times a day, I would get on social just to add comments and answer questions.


And marketing the courses didn’t stop there. I continually do this and will for a very long time.


Eyes Wide Open


I’m not saying don’t create a course, but I want you to be aware of what all goes into it.

It isn't easy. It isn't quick. But it is worth it!


Now for some tips.


Tip #1 - Don't post about your course too soon!


Don’t post when your course will be available until you have completed 90%-100% of the work. There’s nothing wrong with having it done and waiting to publish it. I recommend it and will follow my own advice for my next course.



Tip #2 - Hire help


If you don’t have experience with subtitling, audio and video recording and editing, knowing where to go to or what programs to use, hire some help. This will decrease your stress levels, and that is very important during the process. Sure, it costs money, but investing in yourself and your mental health is necessary.


Tip #3 - Get Feedback


Contact your peers for feedback. Be prepared to pay them. They will be reading, watching, and critically thinking about your content, and coming up with suggestions for how you can improve, and that takes time.


Tip #4 - Mix it up


Try different blog formats each time. One month, post a day in the life, then try a How-To or a Q&A. There are many templates to help you get started.


Tip #5 - Beta Testers


Something I didn’t have time to do, but I strongly suggest, is to get beta testers. Offer the course for free to a few people so you can have great reviews when you launch!


Tip #6 - Surveys and Questions


Make surveys that will help you understand where those who purchase think their skill level is before and after your course.


Add questions like: What did you learn most? What would you like to learn more about? And most importantly, how would you rate this course 1-5 stars?


Tip #7 - Marketing


Market your course! Start a month or two before you send your course out into the world to drum up interest. Then keep marketing, no matter how much or little people like or comment on your posts.


Tag collogues and connections, letting them know you are only tagging them in case people they know might be interested in taking your course.


350 hours to 3 hours


It took 350 hours of hard work, dedication, and mental strain to get two 90-minute courses available for purchase.


Was it worth it? Absolutely. I now have a source of passive income. I'm enjoying seeing the student's progress and hearing how much my courses have taught them.


The intent was to teach others and lift them up, and that is what I'm continuing to do.

1 view0 comments

Recent Posts

See All